Publication Type
Journal Article
Version
acceptedVersion
Publication Date
10-2023
Abstract
Few countries have advanced their culture globally as China has done in the last two decades with its culture ‘going out’ strategy. Promoting cultural goods and services overseas and fostering cultural exchanges, the strategy is also part of the country’s efforts to advance its soft power abroad. Broadly, there are two contrasting perspectives on the strategy’s performance. Because of its stability and financial muscle, local analysts generally praise it, while the overarching official involvement provokes suspicion in some international contexts. This article provides a neutral assessment of the implementation, achievements, and impact of China’s culture ‘going out’ strategy, investigating its successes and shortfalls.
Keywords
China’s Soft Power, Cultural Diplomacy, Culture ‘Going Out’ Strategy, Chinese Culture, China and the World, Confucius Institute, China Cultural Trade
Discipline
Asian Studies | Political Science | Public Affairs, Public Policy and Public Administration
Research Areas
Political Science
Publication
Journal of Asian Public Policy
Volume
17
Issue
3
First Page
445
Last Page
468
ISSN
1751-6234
Identifier
10.1080/17516234.2022.2148314
Publisher
Taylor and Francis Group
Citation
YANG, Jihua, & OCON, David.(2023). Motivations, policies and performance: A review of China’s culture ‘going out’ strategy. Journal of Asian Public Policy, 17(3), 445-468.
Available at: https://ink.library.smu.edu.sg/soss_research/3696
Copyright Owner and License
Authors
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1080/17516234.2022.2148314
Included in
Asian Studies Commons, Political Science Commons, Public Affairs, Public Policy and Public Administration Commons