Publication Type
Journal Article
Version
submittedVersion
Publication Date
1-2022
Abstract
The classic question of why companies do corporate social responsibility (CSR) is central to much theoretical, regression-based, and experimental research. Guiding research into this question is a tripartite schema of normative, instrumental, and political CSR motivations that has become increasingly established in the CSR literature. This paper challenges the schema’s status as a typology of equally plausible alternatives through an integration and analysis of a worldwide literature of 120 existing academic surveys on CSR motivation. Rather, the paper reformulates the schema into a surveyed ordering of CSR motivations that might be called “universal” in having remarkable stability across time periods, industries, company sizes, geographic regions, question formats, types of survey respondents, and types of survey producers. The paper challenges the schema also by documenting robust internal heterogeneity that it conceals, particularly where instrumental motivations are concerned, which are among the most and least self-selected CSR motivations in our results.
Keywords
Corporate social responsibility, CSR motivations, normative motivations, instrumental motivations, political motivations, CSR and image, CSR surveys, CSR meta-analysis
Discipline
Business Law, Public Responsibility, and Ethics | Civic and Community Engagement | Social Psychology and Interaction
Research Areas
Sociology
Publication
Corporate Social Responsibility and Environmental Management
Volume
29
Issue
1
First Page
233
Last Page
255
ISSN
1535-3958
Identifier
10.1002/csr.2199
Publisher
ERP Environment
Citation
LIM, Alwyn, & POPE, Shawn.(2022). What drives companies to do good? A “universal” ordering of corporate social responsibility motivation. Corporate Social Responsibility and Environmental Management, 29(1), 233-255.
Available at: https://ink.library.smu.edu.sg/soss_research/3414
Copyright Owner and License
Authors
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1002/csr.2199
Included in
Business Law, Public Responsibility, and Ethics Commons, Civic and Community Engagement Commons, Social Psychology and Interaction Commons