Intersubjective Consensus Guides Kiasu Behavior

Publication Type

Conference Paper

Publication Date

5-2014

Abstract

Intersubjective norm (values consensually perceived to be widely held in one’s group) is used to examine Kiasuism (literally “the fear of losing out”). Kiasu behavior’s intersubjective norm diverges from it’s actual popularity amongst participants (Study 1); and when intersubjective norm was manipulated, participants engaged in more (or less) kiasu behaviors in the expected direction (Study 2).

Discipline

Asian Studies | Social Psychology

Research Areas

Psychology

Publication

Association for Psychological Science Annual Convention, 26th, 22-25 May 2014

City or Country

San Francisco, CA, USA

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