Multicultural Attitude and Framing Affect Acceptance of Foreign Acquisition

Author

Jeanne H.-Y. FU, City University of Hong Kong
Pamsy P.-Z. Hui, Hong Kong Polytechnic University
Yuk Yue (Jennifer) TONG, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

5-2014

Abstract

High multiculturals (cultural diversity appreciating individuals) showed higher acceptance to a foreign acquisition of a local television station when the acquisition was framed as an economic opportunity in which the local core value remained unscathed, instead of a cultural transgression in which the local core value was jeopardized.

Discipline

Industrial and Organizational Psychology

Research Areas

Psychology

Publication

Association for Psychological Science Annual Convention, 26th, 22-25 May 2014

City or Country

San Francisco, CA, USA

Citation

FU, Jeanne H.-Y., Hui, Pamsy P.-Z., & TONG, Yuk Yue (Jennifer).(2014). Multicultural Attitude and Framing Affect Acceptance of Foreign Acquisition. Paper presented at the Association for Psychological Science Annual Convention, 26th, 22-25 May 2014, San Francisco, CA, USA.

Available at: https://ink.library.smu.edu.sg/soss_research/1608