Publication Type
Journal Article
Version
publishedVersion
Publication Date
9-2005
Abstract
Mobile technology extends computing and the Internet into the wireless medium, and provides greater flexibility in communication, collaboration, and information sharing. In this research, we used the ‘Value-Focused Thinking’ approach to examine the strategic implications of mobile technology in a leading publishing company. The result is a means-ends objective network that depicts the fundamental objectives of using mobile technology and how the fundamental objectives can be achieved through means objectives. The research findings suggest three main strategic implications of mobile technology: (1) improve working process; (2) increase internal communication and knowledge sharing; and (3) enhance sales and marketing effectiveness.
Keywords
Mobile technology, Strategic impact, Value-Focused Thinking
Discipline
Databases and Information Systems
Research Areas
Information Systems and Management
Areas of Excellence
Digital transformation
Publication
The Journal of Strategic Information Systems
Volume
14
Issue
3
First Page
269
Last Page
290
ISSN
0963-8687
Identifier
10.1016/j.jsis.2005.07.004
Publisher
Elsevier
Citation
SHENG, H.; NAH, Fiona Fui-hoon; and SIAU, Keng.
Strategic implications of mobile technology: A case study using value-focused thinking. (2005). The Journal of Strategic Information Systems. 14, (3), 269-290.
Available at: https://ink.library.smu.edu.sg/sis_research/9383
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1016/j.jsis.2005.07.004