Publication Type
Conference Proceeding Article
Version
publishedVersion
Publication Date
7-2024
Abstract
Digital identities are paramount in today’s digital landscape. However, in the Web3 ecosystem, the absence of a central governing body leaves digital identities, such as domain names, vulnerable to cybersquatting and identity imitation. This study examines the market impact of identity imitation in the Web3 ecosystem. By scrutinizing trading activities within Web3 domain names from Ethereum Name Service (ENS) and its imitator, "Ether Name Service," we found that the presence of a newly imitating domain name increases the subsequent resale value of the authentic domain name. Additionally, we find a positive correlation between the resale value of the imitating domain name and the authentic domain name. These findings highlight the complex interplay between trust, reputation, and popularity in the Web3 domain name market and yield valuable insights for stakeholders grappling with digital identity challenges amid the Web3 era.
Keywords
digital identity, Web3, domain name, Ethereum Name Service, cybersquatting
Discipline
Databases and Information Systems
Research Areas
Information Systems and Management
Publication
PACIS 2024 Proceedings, Ho Chi Minh, Vietnam, July 1-5
First Page
1
Last Page
9
Publisher
AIS
City or Country
Ho Chi Minh, Vietnam
Citation
KE, Ping Fan and LAU, Yi Meng.
Exploring the market impact of Web3 identity imitation in Ethereum Name Service. (2024). PACIS 2024 Proceedings, Ho Chi Minh, Vietnam, July 1-5. 1-9.
Available at: https://ink.library.smu.edu.sg/sis_research/9217
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Comments
PACIS 2024 https://pacis2024.aisconferences.org/ The url to the conference paper is at https://aisel.aisnet.org/pacis2024/track02_blockchain/track02_blockchain/2/