Publication Type

Conference Proceeding Article

Version

acceptedVersion

Publication Date

12-2020

Abstract

In light of the #MeToo movement and publicized sexual harassment incidents in Singapore in recent years, we built an analytics pipeline for performing digital social listening on conversations about sexual harassment for AWARE (Association of Women for Action and Research). Our social network analysis results identified key influencers that AWARE can engage for sexual harassment awareness campaigns. Further, our analysis results suggest new hashtags that AWARE can use to run social media campaigns and achieve greater reach.

Keywords

sexual harassment, analytics, social network analysis, social media, #MeToo, Singapore

Discipline

Asian Studies | Databases and Information Systems | Social Media

Research Areas

Data Science and Engineering

Publication

2020 IEEE International Conference on Big Data: Virtual conference, December 10-13: Proceedings

First Page

5825

Last Page

5827

ISBN

9781728162515

Identifier

10.1109/BigData50022.2020.9377944

Publisher

IEEE

City or Country

Piscataway, NJ

Copyright Owner and License

Authors

Additional URL

https://doi.org/10.1109/BigData50022.2020.9377944

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