Publication Type
Journal Article
Version
acceptedVersion
Publication Date
1-2017
Abstract
Singapore Management University’s School of Information Systems is a young school within a young and small university in Asia. Being young and small, establishing a successful analytics master degree program required extensive landscape research, assessment of its own strengths and weaknesses, having a committed team, and having a clear vision to meet the ever-changing needs of the industry. The Master of IT in Business (Analytics) program, established since 2011, has grown from an annual intake of 16 to 128 students in six years. This article attempts to describe the design process, challenges faced, decisions made, and the key actions taken, which resulted in an extremely successful analytics master program. The experiences and lessons drawn can become valuable references for other universities who are also planning to launch analytics master degree programs. The article also summarizes the 11 key takeaways which can be used as a strategic guideline.
Keywords
Analytics Master Program, Asia, Challenges and Solutions, Lessons Learnt
Discipline
Asian Studies | Computer Sciences | Higher Education
Research Areas
Intelligent Systems and Optimization
Publication
International Journal of Business Intelligence Research
Volume
8
Issue
2
First Page
1
Last Page
16
ISSN
1947-3591
Identifier
10.4018/IJBIR.2017070101
Publisher
IGI Global
Citation
CHEONG, Michelle L. F..
The making of a successful analytics master degree program: Experiences and lessons drawn for a young and small Asian university. (2017). International Journal of Business Intelligence Research. 8, (2), 1-16.
Available at: https://ink.library.smu.edu.sg/sis_research/4272
Copyright Owner and License
Author
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.4018/IJBIR.2017070101