Trajectory-Based Consumer Segmentation and Product Recommender System in the Online Market
Publication Type
Presentation
Publication Date
6-2011
Discipline
Computer Sciences
Publication
INFORMS Marketing Science Conference
City or Country
Houston, TX
Citation
KIM, Young Soo and Krishnan, Ramayya.
Trajectory-Based Consumer Segmentation and Product Recommender System in the Online Market. (2011). INFORMS Marketing Science Conference.
Available at: https://ink.library.smu.edu.sg/sis_research/3131
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