Consumer Choice in Price-Free Situations

Author

Seshan RAMASWAMI, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

6-2014

Discipline

Business

Research Areas

Marketing

Publication

INFORMS Marketing Science Conference

First Page

1

City or Country

Atlanta, USA

Citation

RAMASWAMI, Seshan. Consumer Choice in Price-Free Situations. (2014). INFORMS Marketing Science Conference. 1.
Available at: https://ink.library.smu.edu.sg/lkcsb_research_smu/200