Learning to Write Killer Apps? A System-wide Perspective in Facebook

Author

Terence Ping Ching FAN, Singapore Management UniversityFollow
Xuesong GENG, Singapore Management UniversityFollow

Publication Type

Presentation

Publication Date

6-2012

Discipline

Business and Corporate Communications

Research Areas

Strategy and Organisation

Publication

DRUID Annual Conference

City or Country

Copenhagen, Denmark

Citation

FAN, Terence Ping Ching and GENG, Xuesong. Learning to Write Killer Apps? A System-wide Perspective in Facebook. (2012). DRUID Annual Conference.
Available at: https://ink.library.smu.edu.sg/lkcsb_research_smu/100