Crisis communication cases from Asia
Publication Type
Edited Book
Publication Date
10-2024
Abstract
This book analyzes crisis communication in Asia, focusing on how culture plays a central role in the way a crisis develops and is resolved. Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication campaigns in this diverse context. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture; economic systems; societal culture; media systems; and activist environments.
Discipline
Asian Studies | Business and Corporate Communications
First Page
1
Last Page
226
ISBN
9781003411802
Identifier
10.4324/9781003411802
Publisher
Routledge
City or Country
New York
Citation
YEO, Su Lin and SRIRAMESH, Krishnamurthy.
Crisis communication cases from Asia. (2024). 1-226.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/7622
Additional URL
https://doi.org/10.4324/9781003411802