Swachh Bharat and the power of norms
Publication Type
News Article
Publication Date
1-2018
Abstract
While behavioural science provides several interventions to further the cause of a cleaner India, people must do their part by focusing on what they ought to do and not what others seem to be doing
Keywords
norms, behavioral science, cleanliness
Discipline
Organizational Behavior and Theory | Social and Behavioral Sciences
Research Areas
Organisational Behaviour and Human Resources
Publication
Mint
Citation
MADAN, Shilpa.
Swachh Bharat and the power of norms. (2018). Mint.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/7389
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