Publication Type
Journal Article
Version
acceptedVersion
Publication Date
12-2019
Abstract
We consider the applicability to digital platforms of extant international business scholarship. The organization of digital platforms has been seen to such an extent as predicated upon the bundling of external resources for collective value creation that their expansion may follow the logic of externalization. We further that literature contrasting the governance of network multinationals with that of platform-centric ecosystems. Building on and extending the theory of the ecosystem, we propose the concept of ecosystem-specific advantages. We identify costs and difficulties in the transfer of such advantages to new markets, emphasizing in particular the idea of bottlenecks. We then propose a framework that can be applied to future research on digital platforms, focusing on the users, suppliers of complementary products, and platform firms. We also call for research on the dynamic process of creating, transferring, and upgrading ecosystem-specific advantages.
Keywords
digital platforms, platform ecosystems, ecosystem-specific advantages, Internet commerce
Discipline
E-Commerce | International Business | Strategic Management Policy
Research Areas
Strategy and Organisation
Publication
Journal of International Business Studies
Volume
50
Issue
9
First Page
1448
Last Page
1463
ISSN
0047-2506
Identifier
10.1057/s41267-019-00263-3
Publisher
Palgrave Macmillan
Citation
LI, Jiatao; CHEN, Liang; YI, Jingtao; MAO, Jiye; and LIAO, Jianwen.
Ecosystem-specific advantages in international digital commerce. (2019). Journal of International Business Studies. 50, (9), 1448-1463.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/7291
Copyright Owner and License
Authors
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1057/s41267-019-00263-3