Publication Type
Journal Article
Version
publishedVersion
Publication Date
4-2022
Abstract
We discuss how environmental and pandemic crises in combination with digitization are presenting the multinational enterprise (MNE) with increasing geopolitical, organizational, and market tensions. Institutional pluralism is creating a more complex global environment. The organization of productive work is shifting, which challenges how MNEs structure and coordinate their activities. Changing consumer and investor expectations are broadening the understanding of value creation with implications for business models. We contend that the tensions invite MNEs to reconsider how they frame, formalize, and realize corporate purpose. We close with a research agenda that recognizes the need for MNEs to become purpose-driven actors.
Keywords
Climate Change, Corporate Social Responsibility, Digital Sustainability, Multinational Corporations, Pandemic, Purpose
Discipline
Business Law, Public Responsibility, and Ethics | Strategic Management Policy | Technology and Innovation
Research Areas
Strategy and Organisation
Publication
Journal of World Business
Volume
57
Issue
3
First Page
1
Last Page
8
ISSN
1090-9516
Identifier
10.1016/j.jwb.2022.101326
Publisher
Elsevier
Citation
GEORGE, Gerard and Simon J.D. SCHILLEBEECKX.
Digital transformation, sustainability, and purpose in the multinational enterprise. (2022). Journal of World Business. 57, (3), 1-8.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/7008
Copyright Owner and License
Authors
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.1016/j.jwb.2022.101326
Included in
Business Law, Public Responsibility, and Ethics Commons, Strategic Management Policy Commons, Technology and Innovation Commons