Strategic crisis management: State of the field, challenges and opportunities

Publication Type

Book Chapter

Publication Date

2-2021

Abstract

This chapter examines the field of strategic crisis management and argues that over the last 50-60 years the field has developed from one focused on post-crisis image recovery to one that highlights the importance of risk management to minimize or mitigate risks for organizations in order to preserve an organization’s image. The chapter first explores the development and changes in the field, then highlights the internationalization occurring in research, as well as the continuing need for diverse, non-Western voices in the field to emerge, and finally explores the crisis management life cycle as a way to engage stakeholders and mitigate risks to an organization’s reputation with its stakeholders. We conclude the chapter by discussing what professionals can do to manage issues, risks and crises.

Keywords

Public relations, crisis management, risk management

Discipline

Business and Corporate Communications

Research Areas

Corporate Communication

Publication

Public relations

Editor

Chiara Valentini

First Page

195

Last Page

215

ISBN

9783110554250

Identifier

10.1515/9783110554250-011

Publisher

De Gruyter Mouton

City or Country

Berlin

Additional URL

https://doi.org/10.1515/9783110554250-011

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