What case studies can teach us in international public relations

Author

Gregor HALFF, Singapore Management UniversityFollow

Publication Type

Book Chapter

Version

acceptedVersion

Publication Date

2-2017

Keywords

Public relations, case studies

Discipline

Business and Corporate Communications | Higher Education | Public Relations and Advertising

Research Areas

Corporate Communication

Publication

Public relations case studies from around the world

Editor

Judy VanSlyke Turk, & Jean Valin

First Page

xvii

Last Page

xviii

ISBN

9781433134548

Publisher

Peter Lang

City or Country

New York

Citation

HALFF, Gregor. What case studies can teach us in international public relations. (2017). Public relations case studies from around the world. xvii-xviii.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/6534

Copyright Owner and License

Authors

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.