Demystifying business celebrity
Publication Type
Book
Publication Date
9-2009
Abstract
Business celebrities such as Bill Gates, Richard Branson and Rupert Murdoch are among the most widely recognised, admired and sometimes even vilified individuals in the world. Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain. Business celebrities have been around for as long as big business itself, but this is the first book to provide a systematic exploration of how they are constructed and why they exist. Business celebrities include entrepreneurs, CEOs, and management gurus. The book argues that these individuals are not self-made, but rather are created by a process of widespread media exposure to the point that their actions, personalities and even private lives function symbolically to represent significant dynamics and tensions prevalent in the contemporary business environment. The book raises questions about the impact and significance of the production of celebrity upon our understanding of, and our ability to promote the practice of leadership in an enlightened manner.
Keywords
Management gurus, business leaders
Discipline
Organizational Behavior and Theory
Research Areas
Organisational Behaviour and Human Resources
First Page
1
Last Page
192
ISBN
9780203390696
Identifier
10.4324/9780203390696
Publisher
Routledge
City or Country
London
Citation
GUTHEY, Eric; CLARK, Timothy Adrian Robert; and JACKSON, Brad.
Demystifying business celebrity. (2009). 1-192.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/6309
External URL
https://search.library.smu.edu.sg/permalink/f/13b074u/SMU_ALMA2135078790002601
Additional URL
https://worldcat.org/isbn/9780203390696