The transformation of Globe Telecom

Author

Havovi JOSHI, Singapore Management UniversityFollow
Christopher DULA, Singapore Management UniversityFollow
Philip ZERRILLO, Singapore Management UniversityFollow

Publication Type

Magazine Article

Version

publishedVersion

Publication Date

12-2018

Abstract

Redefining telecommunications in the Philippines. Globe Telecom—a major telecommunications service provider in the Philippines—had a long, pioneering history in the communications business. Incorporated in 1935, it was the first international wireless communications company connecting the Philippines to the rest of the world.

Discipline

Asian Studies | Communication Technology and New Media | Marketing | Strategic Management Policy | Technology and Innovation

Research Areas

Marketing

Publication

Asian Management Insights

Volume

5

Issue

2

First Page

52

Last Page

58

ISSN

2315-4284

Publisher

Singapore Management University

Citation

JOSHI, Havovi; DULA, Christopher; and ZERRILLO, Philip. The transformation of Globe Telecom. (2018). Asian Management Insights. 5, (2), 52-58.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/6206

Copyright Owner and License

Singapore Management University

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.