The corporate social media spokesperson: Who should speak on behalf of the organization in times of crises?

Author

Ratna DAMAYANTI
S. A. RODRIGUES
S. CHUA
A. PANG, Singapore Management UniversityFollow

Publication Type

Book Chapter

Publication Date

1-2018

Discipline

Human Resources Management | Organizational Behavior and Theory

Research Areas

Organisational Behaviour and Human Resources

Publication

Social Media and Crisis Communication

Editor

Lucinda, Austin; Yan Jin

First Page

99

Last Page

113

ISBN

9781317607953

Identifier

10.4324/9781315749068-8

Publisher

Routledge Taylor & Francis

City or Country

New York, NY

Citation

DAMAYANTI, Ratna; RODRIGUES, S. A.; CHUA, S.; and PANG, A.. The corporate social media spokesperson: Who should speak on behalf of the organization in times of crises?. (2018). Social Media and Crisis Communication. 99-113.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/6048

Additional URL

https://doi.org/10.4324/9781315749068-8