Publication Type

Journal Article

Version

acceptedVersion

Publication Date

6-2016

Abstract

This study seeks to solicit Chinese PR practitioners’ views on the veracity of identified indigenous crisis response strategies (CRSs) and examine the underpinning socio-contextual factors that contribute to the employment of these strategies. Through 20 interviews, the authors found that political power, cultural backgrounds, media nature, public idiosyncrasies, and companies’ problematic status contributed to the use of indigenous strategies of “Barnacle”, “Third-party endorsement” and “Setting up new topics”.

Keywords

Crisis response strategies, PR practitioners, China

Discipline

Business and Corporate Communications | Organizational Communication | Public Relations and Advertising

Research Areas

Corporate Communication

Publication

Public Relations Review

Volume

42

Issue

2

First Page

333

Last Page

335

ISSN

0363-8111

Identifier

10.1016/j.pubrev.2016.02.006

Publisher

Elsevier

Copyright Owner and License

Authors

Additional URL

https://doi.org/10.1016/j.pubrev.2016.02.006

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