Will Canada’s business leaders discover Asia in time?
Publication Type
Journal Article
Publication Date
3-2011
Abstract
A conservative nature, an excessive aversion to risk and a strong reluctance to venture outside their comfort zone to do business are holding Canadian businesses back from seizing enormous opportunities in Asia. This author, a Canadian who has done extensive business across Asia has strong advice that, taken, could pay off in new business and a solid footprint in the world’s fastest growing markets.
Keywords
Asia, Canada, Internationalisation
Discipline
Asian Studies | International Business
Research Areas
Organisational Behaviour and Human Resources
Publication
Ivey Business Journal
ISSN
1481-8248
Publisher
Ivey Management Services
Citation
PERCHTHOLD, Gordon.
Will Canada’s business leaders discover Asia in time?. (2011). Ivey Business Journal.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/5891