Creating product value: Putting manufacturing on the strategic agenda

Author

Arnoud Cyriel Leo DE MEYER, Singapore Management UniversityFollow
Avivah WITTENBERG-COX

Publication Type

Book

Publication Date

1-1993

Abstract

The nature of manufacturing has changed. It is not the transformation of components and raw materials into goods which is important, but the creation of value for the customer. Manufacturing therefore has to be looked at in a strategic way.

Discipline

Operations and Supply Chain Management | Strategic Management Policy

Research Areas

Operations Management

First Page

1

Last Page

165

ISBN

9780273600220

Publisher

Pitman

City or Country

London

Citation

DE MEYER, Arnoud Cyriel Leo and WITTENBERG-COX, Avivah. Creating product value: Putting manufacturing on the strategic agenda. (1993). 1-165.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/5484

Comments

Also published as "The manufacturer's survival guide", Irwin, 1994, ISBN 9780786301645; and “Nuevo emfoque de la funcion de produccion”, Biblioteca de Empresa, Folio

Additional URL

https://worldcat.org/isbn/9780273600220