Publication Type
News Article
Publication Date
1-2015
Abstract
Creative industries worldwide are an important driver of economic growth and cultural influence. In addition to creating numerous jobs for the economy, creative industries can also shape public perception of countries, regions and cities (and hence place brand). Singapore, too, understands the potential for creative ideas to transform the economy. Among its more high-profile projects include attracting Lucasfilm and video gaming giant Ubisoft to set up base in the country.
Discipline
Asian Studies | Business and Corporate Communications | Technology and Innovation
Research Areas
Corporate Communication
Publication
Business Times
ISSN
1733-8179
Publisher
Singapore Press Holdings
Citation
CHONG, Mark.
The Business of Creative Industries. (2015). Business Times.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/4766
Copyright Owner and License
Author
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Included in
Asian Studies Commons, Business and Corporate Communications Commons, Technology and Innovation Commons