Publication Type
Editorial
Version
publishedVersion
Publication Date
4-2014
Abstract
Big data is everywhere. In recent years, there has been an increasing emphasis on big data, business analytics, and "smart" living and work environments. Though these conversations are predominantly practice driven, organizations are exploring how large-volume data can usefully be deployed to create and capture value for individuals, businesses, communities, and governments (McKinsey Global Institute, 2011). Whether it is machine learning and web analytics to predict individual action, consumer choice, search behavior, traffic patterns, or disease outbreaks, big data is fast becoming a tool that not only analyzes patterns, but can also provide the predictive likelihood of an event.
Discipline
Business | Management Sciences and Quantitative Methods | Strategic Management Policy
Research Areas
Strategy and Organisation
Publication
Academy of Management Journal
Volume
57
Issue
2
First Page
321
Last Page
326
ISSN
0001-4273
Identifier
10.5465/amj.2014.4002
Publisher
Academy of Management
Citation
GEORGE, Gerard; HAAS, Martine R.; and PENTLAND, Alex.
Big data and management: From the Editors. (2014). Academy of Management Journal. 57, (2), 321-326.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/4621
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Additional URL
https://doi.org/10.5465/amj.2014.4002
Included in
Management Sciences and Quantitative Methods Commons, Strategic Management Policy Commons