The Impact of Market Structure on Performance and Strategy: A Comparison of U.S. and European markets
Publication Type
Book Chapter
Publication Date
1987
Discipline
International Business | Marketing
Research Areas
Marketing
Publication
Advances in International Marketing
Volume
2
First Page
1
Last Page
21
ISBN
9780892326242
Publisher
JAI Press
City or Country
Greenwich, CN
Citation
CRAIG, C. Samuel; DOUGLAS, Susan P.; and REDDY, Srinivas K..
The Impact of Market Structure on Performance and Strategy: A Comparison of U.S. and European markets. (1987). Advances in International Marketing. 2, 1-21.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/2992
Additional URL
https://worldcat.org/isbn/9780892326242
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