Diagnosing the Experience Curve

Author

David B. MONTGOMERY, Singapore Management UniversityFollow
G. S. Day

Publication Type

Book Chapter

Publication Date

1989

Discipline

Business

Research Areas

Strategy and Organisation

Publication

Readings in Marketing Strategy

Volume

2

ISBN

9780894261398

Citation

MONTGOMERY, David B. and Day, G. S.. Diagnosing the Experience Curve. (1989). Readings in Marketing Strategy. 2,.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/1657