Stochastic Consumer Models: Some Comparative Results

Author

David B. MONTGOMERY, Singapore Management UniversityFollow

Publication Type

Book Chapter

Publication Date

1968

Discipline

Business

Research Areas

Finance

Publication

Marketing and the New Science of Planning

ISBN

261104

Publisher

American Marketing Association

Citation

MONTGOMERY, David B.. Stochastic Consumer Models: Some Comparative Results. (1968). Marketing and the New Science of Planning.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/1633