Publication Type

Journal Article

Version

acceptedVersion

Publication Date

7-2017

Abstract

Singapore Management University's School of Information Systems is a young school within a young and small university in Asia. Being young and small, establishing a successful analytics master degree program required extensive landscape research, assessment of its own strengths and weaknesses, having a committed team, and having a clear vision to meet the ever-changing needs of the industry. The Master of IT in Business (Analytics) program, established since 2011, has grown from an annual intake of 16 to 128 students in six years. This article attempts to describe the design process, challenges faced, decisions made, and the key actions taken, which resulted in an extremely successful analytics master program. The experiences and lessons drawn can become valuable references for other universities who are also planning to launch analytics master degree programs. The article also summarizes the 11 key takeaways which can be used as a strategic guideline.

Keywords

Analytics Master Program, Asia, Challenges and Solutions, Lessons Learnt

Discipline

Asian Studies | Computer Sciences | Higher Education

Research Areas

Learning and Information Systems Education

Areas of Excellence

Analytics for Business, Consumer and Social Insights

Publication

International Journal of Business Intelligence Research

Volume

8

Issue

2

First Page

1

Last Page

16

ISSN

1947-3591

Identifier

10.4018/IJBIR.2017070101

Publisher

IGI Global

Embargo Period

2-7-2019

Copyright Owner and License

Author

Additional URL

https://doi.org/10.4018/IJBIR.2017070101

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