New Security Technology Diffusion with Promoters, Imitators, and Privacy Advocates

Author

Dan MA, Singapore Management UniversityFollow
Nan HU, Singapore Management UniversityFollow
Yingjiu LI, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

6-2007

Discipline

Computer Sciences | Information Security

Research Areas

Information Systems and Management

Publication

INFORMS Marketing Science

Citation

MA, Dan; HU, Nan; and LI, Yingjiu. New Security Technology Diffusion with Promoters, Imitators, and Privacy Advocates. (2007). INFORMS Marketing Science.
Available at: https://ink.library.smu.edu.sg/sis_research/390