Publication Type

Magazine Article

Publication Date

3-2021

Abstract

The Covid-19 pandemic has brought about disruptions in all sectors of economy. With lockdown being implemented in most of the countries around the world, it has necessitated changes in the business models of SMEs. A glaring area of business opportunity focuses on online business. For instance, retailers who do not yet have an online presence or have not been paying much attention to conducting sales online were caught off-guard during the circuit breaker period which has resulted in decreased footfall and plummeting sales in most physical stores. Therefore, having an online retail presence has become critical for businesses, as they can no longer continue business as usual.

Keywords

Covid-19, pandemic, e-commerce, digitalisation, Singpaore

Disciplines

Accounting | Asian Studies | E-Commerce | Technology and Innovation

Copyright Owner and Holder

Singapore Management University

Licece/Creative Commons Licence

Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.

Additional URL

https://cmp.smu.edu.sg/article/covid-19-pandemic-and-opportunities-digitalisation-smes

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