Publication Type
Magazine Article
Publication Date
6-2020
Abstract
Short of the successful development of a COVID-19 vaccine, the sight of retail stores re-opening for business is probably the best mood lifter. Not only do lockdown-weary consumers reclaim some vestige of normalcy, businesses reeling from months of decimated income can stem the red ink and perhaps even get back into the black.
Keywords
Covid-19, pandemic, retail, social commerce
Disciplines
Marketing | Public Health | Sales and Merchandising
Copyright Owner and Holder
Singapore Management University
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Singapore Management University.
Remaking retail in the time of COVID-19. (2020).
Available at: https://ink.library.smu.edu.sg/pers/547
Additional URL
https://cmp.smu.edu.sg/article/remaking-retail-time-covid-19