Publication Type
Magazine Article
Publication Date
9-2018
Abstract
Whether it is our name, hometown or personal characteristic, our similarities could alter our reactions to service failures
Disciplines
Management Sciences and Quantitative Methods | Organizational Behavior and Theory
Copyright Owner and Holder
Singapore Management University
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Singapore Management University.
The power of sameness. (2018).
Available at: https://ink.library.smu.edu.sg/pers/437
Additional URL
https://cmp.smu.edu.sg/perspectives/all
Included in
Management Sciences and Quantitative Methods Commons, Organizational Behavior and Theory Commons