Publication Type

Working Paper

Version

publishedVersion

Publication Date

8-2020

Abstract

We arranged for trained undercover men and women to pose as potential clients and visit all 65 local financial advisory firms in Hong Kong. At financial planning firms, but not at securities firms, women were more likely than men to receive advice to buy only individual or only local securities. Women clients who signaled that they were highly confident, highly risk tolerant or had a domestic outlook, were especially likely to receive this suboptimal advice. Our theoretical model explains these patterns as the result of statistical discrimination interacting with advisors’ incentives. Taste-based discrimination is unlikely to explain the results.

Keywords

audit study, gender, financial advice, securities firm, financial planner, risk tolerance, confidence, geographic outlook

Discipline

Finance | Finance and Financial Management

Research Areas

Finance

Publication

Journal of Finance

First Page

1

Last Page

87

Publisher

HKUST Business School Research Paper No. 2020-007

Comments

Forthcoming at The Journal of Finance

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