Staying in the limelight: Image management strategies of Kim Kardashian – Lessons for corporate communication
Publication Type
Conference Proceeding Article
Publication Date
6-2018
Discipline
Human Resources Management | Organizational Behavior and Theory
Research Areas
Organisational Behaviour and Human Resources
Publication
Proceedings of the 17th Conference on Corporate Communication, Baruch College, New York, USA, 2018 May 29-June 1
First Page
67
Last Page
81
City or Country
Baruch College, New York, USA
Citation
ANUSHKA; WONG, K.; OH, K. R.; CHUA, M. H.; and PANG, A..
Staying in the limelight: Image management strategies of Kim Kardashian – Lessons for corporate communication. (2018). Proceedings of the 17th Conference on Corporate Communication, Baruch College, New York, USA, 2018 May 29-June 1. 67-81.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/6057
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