Publication Type
Journal Article
Version
publishedVersion
Publication Date
12-1983
Abstract
This article illustrates the linkage between risk analysis and strategy by discussing the application of decision and risk analysis to a new product and facilities planning problem. The authors trace the analysis from the initial results through the policy dialogue to the final strategy recommendation.
Discipline
Business | Strategic Management Policy
Research Areas
Strategy and Organisation
Publication
Sloan Management Review
Volume
24
Issue
2
First Page
17
Last Page
31
ISSN
0019-848X
Citation
HERTZ, David B. and THOMAS, Howard.
Decision and Risk Analysis in a New Product and Facilities Planning Problem. (1983). Sloan Management Review. 24, (2), 17-31.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/3971
Creative Commons License
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