Strategic Marketing in South-East Asia
Publication Type
Conference Paper
Publication Date
12-1998
Discipline
Marketing
Research Areas
Strategy and Organisation
Publication
Management Center Europe's Global Conference on Marketing, London, December 1998
City or Country
London
Citation
TAN, Chin Tiong.
Strategic Marketing in South-East Asia. (1998). Management Center Europe's Global Conference on Marketing, London, December 1998.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/294
COinS