A Multiple Product Sales Force Allocation Model

Author

David B. MONTGOMERY, Singapore Management UniversityFollow
A.J. Silk
C. Zaragoza

Publication Type

Book Chapter

Publication Date

1977

Discipline

Business

Research Areas

Operations Management

Publication

Entscheidungshilfen Im Marketingstuttgart

ISBN

9783791001852

Publisher

C.E. Poeschel

City or Country

Stuttgart

Citation

MONTGOMERY, David B.; Silk, A.J.; and Zaragoza, C.. A Multiple Product Sales Force Allocation Model. (1977). Entscheidungshilfen Im Marketingstuttgart.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/1641