Preferences for Strategic Alliance Attributes: Contrasts between Korean and U.S. Managers

Author

David B. MONTGOMERY, Singapore Management UniversityFollow
S. Chaiy

Publication Type

Book Chapter

Publication Date

1996

Discipline

Business

Research Areas

Organisational Behaviour and Human Resources

Publication

Advances in International Marketing

Volume

7

ISBN

9781559387248

Publisher

JAI Press

City or Country

Greenwich, CN

Citation

MONTGOMERY, David B. and Chaiy, S.. Preferences for Strategic Alliance Attributes: Contrasts between Korean and U.S. Managers. (1996). Advances in International Marketing. 7,.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/1615