Market Entry Strategy and Competition with Arch-Incumbent: Experience from De Novo Airline Entrants

Author

Terence Ping Ching FAN, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

2007

Discipline

Strategic Management Policy | Transportation

Research Areas

Strategy and Organisation

Publication

Air Transport Research Society Annual Conference, Berkeley, June 2007

City or Country

Berkeley, CA, USA

Citation

FAN, Terence Ping Ching. Market Entry Strategy and Competition with Arch-Incumbent: Experience from De Novo Airline Entrants. (2007). Air Transport Research Society Annual Conference, Berkeley, June 2007.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/10