Publication Type

Magazine Article

Version

publishedVersion

Publication Date

5-2020

Abstract

The global bubble tea market was valued at US$1.96 billion in 2016 and is projected to reach US$3.21 billion by 2023. However, the bubble tea craze comes as a heavy price to the environment. Since plastic cups and straws—used to contain and consume the drinks—are non-biodegradable, most of these end up in oceans and cause severe harm to animals that mistake the plastic for food. Used bubble tea cups also cannot be placed into “Plastics”-designated recycling bins as they contain too much liquid and leftover “pearls”, usually made of tapioca. To date, there have been efforts to address bubble-tea-related waste, but there appears to be a lack of compelling examples on the market that offer sustainable solutions to the wasteful manufacture and packaging of bubble tea drinks.

Keywords

business operations, bubble tea, beverage, Singapore

Discipline

Business Administration, Management, and Operations | Food and Beverage Management

Publication

Social Space

ISSN/ISBN

1793-7809

Publisher/Conference

Lien Centre

Copyright Owner and License

Lien Centre for Social Innovation

Additional URL

https://socialspacemag.org/thirsty4change-bubble-tea-goes-sustainable

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