Knowledge@SMU
Publication Type
Journal Article
Publication Date
5-2011
Abstract
Can a biased mind, with fewer inputs, make faster and better decisions? Apparently, this premise, flying in the face of conventional logical thinking, is possible, and there were real life examples indicating so. At a recently held Behavioural Sciences Forum at Singapore Management University, Gerd Gigerenzer of Berlin’s Max Planck Institute, explained how heuristics, which directs focus to areas that matter and blocks off non-essential noise, factors in the decision-making process.
Disciplines
Business | Strategic Management Policy
Copyright Owner and Holder
Copyright © Singapore Management University 2012
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Article ID
1362
Subject(s)
Strategic Management
Citation
Knowledge@SMU.
For faster and better decisions, a biased and less-informed mind. (2011).
Available at: https://ink.library.smu.edu.sg/ksmu/366