Knowledge@SMU
Publication Type
Journal Article
Publication Date
12-2007
Abstract
Tennis qualifies as the oldest racquet sport in the world. Since 1874, little had changed until the 1970s when the wooden racquet was phased out, followed by a succession of cutting edge designs. How did the classic tennis racquet lend itself to being so thoroughly reinvented? Wharton management professor J.M. Pennings, together with Hann E Kim, professor at the KDI School of Public Policy and Management in Korea, set out to find some answers.
Disciplines
Business | Entrepreneurial and Small Business Operations | Technology and Innovation
Copyright Owner and Holder
Copyright © Singapore Management University 2012
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Article ID
1109
Subject(s)
Innovation and Entrepreneurship
Citation
Knowledge@SMU.
Tennis, Anyone? Lessons on Innovation in a Mature Industry. (2007).
Available at: https://ink.library.smu.edu.sg/ksmu/176
Included in
Entrepreneurial and Small Business Operations Commons, Technology and Innovation Commons