Knowledge@SMU
Publication Type
Journal Article
Publication Date
5-2010
Abstract
If entrepreneurship requires true grit, then technopreneurship – a new-age term that describes entrepreneurship in technology sectors – is quite likely the ultimate test, given the highly dynamic nature of technological innovation and its dependency on a host of external factors. Would the iPhone have succeeded without the App store? Could the Blu-Ray have taken off without the backing of major Hollywood studios? Will people buy GPS systems without maps? Such are considerations that technopreneurs have little influence over, but must always bear in mind because technology, in and of itself, bears little meaning for end-consumers.
Disciplines
Business | Entrepreneurial and Small Business Operations | Technology and Innovation
Copyright Owner and Holder
Copyright © Singapore Management University 2012
Licece/Creative Commons Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Article ID
1293
Subject(s)
Innovation and Entrepreneurship
Citation
Knowledge@SMU.
Successful Technopreneurship 2.0: Beyond buzzwords and technology. (2010).
Available at: https://ink.library.smu.edu.sg/ksmu/175
Included in
Entrepreneurial and Small Business Operations Commons, Technology and Innovation Commons