Publication Type
Report
Version
publishedVersion
Publication Date
3-2020
Abstract
Comparisons of Results and Respondent Demographic Profiles between Interviewer Administered Face-to-face Survey and Respondent Self-administered Online Survey for the Customer Satisfaction Index of Singapore (CSISG)
Keywords
Customer satisfaction, Singapore, industry, service excellence
Discipline
Asian Studies | Management Sciences and Quantitative Methods
Research Areas
Marketing
Publisher/Conference
Institute of Service Excellence
Copyright Owner and License
Singapore Management University
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Institute of Service Excellence, SMU.
CSISG fieldwork methodology whitepaper. (2020). 1-12.
Available at: https://ink.library.smu.edu.sg/ises_research/77
Additional URL
https://ise.smu.edu.sg/downloads-past-csisg-results