Publication Type
Report
Version
publishedVersion
Publication Date
4-2008
Abstract
The Institute of Service Excellence at Singapore Management University was appointed by the Workforce Development Agency (WDA) to implement and maintain an annual benchmark for service related industries in Singapore. The 2007 Customer Satisfaction Index of Singapore (CSISG 2007) is based on data from a nationwide survey conducted between May 1 and July 23 2007. This survey was designed by the National Quality Research Center (NQRC) at the University of Michigan and modeled after the American Customer Satisfaction Index (ACSI).
Keywords
Customer satisfaction, Singapore, industry, service excellence
Discipline
Asian Studies | Hospitality Administration and Management | Sales and Merchandising
Research Areas
Marketing
Publisher/Conference
Institute of Service Excellence
Copyright Owner and License
Singapore Management University
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Institute of Service Excellence, SMU.
Customer Satisfaction Index of Singapore: Executive Summary 2007. (2008). 1-4.
Available at: https://ink.library.smu.edu.sg/ises_research/6
Additional URL
https://ise.smu.edu.sg/downloads-past-csisg-results
Included in
Asian Studies Commons, Hospitality Administration and Management Commons, Sales and Merchandising Commons