Publication Type
Magazine Article
Version
Publisher’s Version
Publication Date
11-2017
Abstract
Selma Bamadhaj and Nur Rulhuda of Lully Selb school us in the importance of personalised service and turning customers into friends.
Keywords
Muslim clothing, Fashion industry, entrepreneur
Discipline
Asian Studies | Fashion Business
Publication
Excellence Explored
Publisher/Conference
Institute of Service Excellence
Copyright Owner and License
Singapore Management University
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
BAMADHAJ, Selma and RULHUDA, Nur.
How to design for your customers. (2017). Excellence Explored. 30-32.
Available at: https://ink.library.smu.edu.sg/ises_research/57