Publication Type
Report
Version
Publisher’s Version
Publication Date
5-2011
Abstract
The Customer Satisfaction Index of Singapore (CSISG), currently in its fifth year of measurement, is an indicator of the quality of goods and services produced in the Singapore economy. CSISG complements production-based measures such as Gross Domestic Product (GDP) by providing an assessment from the buyers’ point of view. Both types of measures are necessary as economic growth hinges not only on producing more, but producing better products and services.
Keywords
Customer satisfaction, Singapore, industry, service excellence
Discipline
Asian Studies | Hospitality Administration and Management | Sales and Merchandising
Research Areas
Marketing
Publisher/Conference
Institute of Service Excellence
Copyright Owner and License
Singapore Management University
This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
Citation
Institute of Service Excellence, SMU.
Customer Satisfaction Index of Singapore 2011: Q1 Results. (2011). 1-5.
Available at: https://ink.library.smu.edu.sg/ises_research/41
Additional URL
https://ise.smu.edu.sg/downloads-past-csisg-results
Included in
Asian Studies Commons, Hospitality Administration and Management Commons, Sales and Merchandising Commons