Publication Type

Magazine Article

Version

Publisher’s Version

Publication Date

5-2019

Abstract

Digital giants such as Alibaba and Amazon, and online luxury specialists like Farfetch, Yoox and Net-a-Porter are thriving in Southeast Asia. Yet, even as online commerce sales is rising five times faster than the overall market, forecasters agree on one thing: online sales for luxury will flatten at around 25 percent of the total market by 2025.1Farfetch was bracing itself for this plateau when it clinched a partnership with Chanel in 2018. Their goal is to become the leading luxury retail operating system.

Discipline

E-Commerce | Fashion Business

Publication

Asian Management Insights (Singapore Management University)

Volume

6

Issue

1

First Page

20

Last Page

24

ISSN

2315-4284

Publisher

Singapore Management University, Centre for Management Practice

City or Country

Singapore

Embargo Period

6-26-2019

Copyright Owner and License

Singapore Management University

Additional URL

https://cmp.smu.edu.sg/ami/article/20190522/asian-luxury-retail-human

Share

COinS