Content Strategy for Public and Third-Sector Organizations: A Resource-Based Approach to Strategic Analysis and Implementation

Author

James Arthur ROBINS, Singapore Management UniversityFollow

Publication Type

Conference Paper

Publication Date

1993

Discipline

Strategic Management Policy

Research Areas

Strategy and Organisation

Publication

Strategic Management Society Annual International Conference, Chicago

City or Country

Chicago, IL, USA

Citation

ROBINS, James Arthur. Content Strategy for Public and Third-Sector Organizations: A Resource-Based Approach to Strategic Analysis and Implementation. (1993). Strategic Management Society Annual International Conference, Chicago.
Available at: https://ink.library.smu.edu.sg/lkcsb_research/76